Chery took a bold step in 2022 by launching Omoda in South Africa, a sub-brand aimed at a new generation of drivers who want more than just a way to get from A to B. With its sharp design language and tech-forward approach, Omoda is all about style, connectivity, and youthful energy. Even the name reflects that vibe: ‘O’ symbolises oxygen, representing life and freshness, while ‘Moda’, taken from Italian, means modern. Leading the charge was the Omoda C5, the first model to launch locally and the one that introduced South Africans to Chery’s new global vision.
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