Video: Merc’s extreme downhill ad

9 October, 2013 | by Benedict Pather

Mercedes-Benz South Africa has released this “Silver Slipstreams” advert, which aims to highlight the control and performance potential of their new A45 AMG. The campaign diverts the viewer’s attention from the car, focusing instead on an extreme skater cruising and carving down the Franschhoek Pass. Ingenious or uninspiring? Watch the advert below and tell us what you think… I’ll admit this though, incorporating the remixed version of Moby’s electro tune ‘Lie down in darkness’ was wise. Agreed?


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