Alfa hints at upcoming saloon

20 February, 2013 | by


This is a concept car built in collaboration between Alfa Romeo’s Styling Centre and the European Design Institute in Turin. It’s named after your great aunt, it has four doors, and it’s what the manufacturer says is an “international challenge”, which roughly translates as “other people, mostly the Chinese, are buying a lot of cars at the moment, and we don’t have anything to sell them.”

And this is what the students have come up with. The Gloria is 4,700mm long, 1,920mm wide and 1,320mm tall, riding on a wheelbase of 2,900 mm. So it’s certainly got the dimensions to carry four in comfort. And it’s uncannily similar to the sort of proportions the company’ll be looking to when it builds the Giulia, a new model, which is planned for launch in 2015.

The Giulia’s a big part of Fiat-Chrysler CEO Sergio Marchionne’s plan to improve Alfa sales to 300,000 units by 2016 from 100,000 last year, replacing the 159 model line that was discontinued in late 2011.

Reckon this is what Alfa’s new saloon should look like?


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